Personal Brand for Siarhei K. IT solutions & service
Personal Brand for Siarhei K. IT solutions & service
Visual identity for an expert brand providing modern IT services to businesses
Visual identity for an expert brand providing modern IT services to businesses
Task
Task
To develop a logo that combines initials with a technological aesthetic.
To develop a logo that combines initials with a technological aesthetic.
Solution
Solution
The mark is built on the geometry of the letters S and K. A mosaic (pixelation) effect is used to metaphorically represent data structure and scalability. The purple-to-teal color scheme conveys creativity and innovation.
The mark is built on the geometry of the letters S and K. A mosaic (pixelation) effect is used to metaphorically represent data structure and scalability. The purple-to-teal color scheme conveys creativity and innovation.
Project goals
Project goals
To increase brand recognition and establish the image of a progressive partner in the IT sector.
To increase brand recognition and establish the image of a progressive partner in the IT sector.
Tools
Tools
Figma, Photoshop








